Augmented Reality

Augmented reality

is integrating virtual reality into our actual environment. We’ve grown accustomed and comfortable with the idea that we can enter a virtual world, either through video games, simulators, or other means of accessing virtual reality.

Augmented reality allows us to experience a computer-generated environment in real life. Pokemon Go, a smash hit app released in 2016, was one of the first augmented reality experiences to be widely embraced in the mainstream. The game required users to move around in their real physical space and capture creatures projected onto their surroundings. Then, players could travel to real life locations to battle with other players and play other parts of the game.

Video games are one of the best ways to introduce a new technology to the masses, but augmented reality has far-reaching implications for our productivity and daily lives. Augmented reality will be hitting its stride as more and more individuals adopt wearable connected devices, such as a wristband that turns your lower arm into a proxy for your touch screen phone.

Speak with an experienced app designer today to learn how to stay ahead of the augmented reality curve.

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